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Alibaba’s (BABA) ongoing experimentation with new ways to lure shoppers into spending their money, diversification and expansion into new territories has earned widespread approval in the markets, pushing its share price to record highs of $192.12 ahead of their quarterly earnings report (November 2). The Chinese e-commerce giant’s shares have more than doubled in value this year (see chart) with much of Alibaba’s growth being fueled by the internet retailing boom in China. The move into cloud computing is currently loss-making, but with the number of users almost doubling to 1 million in a year and expansion into Malaysia and India it is expected to turn that around. Also, Alibaba’s diversification into groceries, digital entertainment and financial services are showing potential for future growth. more details : Alibaba’s global perspective sends share price soaring
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